DDB Prague - Skip the Dishes
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Skip the Dishes

McDonald‘s

Background

You don’t need to go on a challenging journey to come to McDonald’s when McDonald’s will come to you. Getting to where you want to be is usually a mission. You need to either drive there, find parking, pay for parking and then walk there. Or take a tram to a bus to another bus and then you are there. So getting places can be frustrating. With McDelivery, you don’t have to go anywhere. McDonald’s will find a way to you.

Insight

Doing the dishes is always a frustrating thing. All those pots, pans, plates, bowls and glasses. However, when you order McDelivery, you don’t need to do the dishes. The food is ready to eat without making any mess. We created a print campaign of dirty dishes, but with a twist.

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