McCafé Stories
McDonald‘s
Background
McCafé is a bit unique - fast food, in which you can stop for a while, exhale and have a good coffee. We wanted to shift the perception of McCafé in the eyes of the public from fast food to a place where you can slow down for a moment.
Insight
The café does not have to be just about coffee, the atmosphere and the feeling that you will take away from the visit are also important. With the help of Tomáš Třeštík, we invited the public to share with us the stories that are being created at McCafé.
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